Hants RDA Issues RFP for Marketing Strategy
The Hants RDA has issued an RFP for a Marketing Plan and Implementation Strategy for Windsor & Hantsport Regional Business Park.
In 2009/10 Atlantic Canada Opportunities Agency (ACOA), Nova Scotia Economic & Rural Development & Tourism (NSERDT) & the communities within the Hants West region funded a feasibility study around the establishment of a Hants West Business Park. One of the recommendations coming out of this study included “the development of a formal marketing and selling function to take advantage of the vacuum of marketing and selling function for a business park in this region”.
Ensuring any strategic partnership remains compatible with their established values, resources, and distinctive competencies, the towns of Hantsport and Windsor share a mutual sense of direction, relevance, and achievement and are prepared to move forward with this recommendation. The overarching objective of this consultancy is to provide our municipal partners with a clear strategy and implementation plan to promote a positive image to potential clients, investors, and other stakeholders.
The proposed Windsor and Hantsport Business Park (WHBP) will strive to be one of the most eco-efficient, environmentally friendly business parks in Canada. To achieve this goal our communities will develop partnerships and take advantage of our assets such as;
- Energy provided from tidal and wind generation stations
- Vision of finding businesses that can create symbiotic relationships thus reducing the need to ship waste product
- Access to the Valley Community Fibre Network (VCFN). Designed to meet the needs of business, institution, and university-based users in the Valley Region, the Valley Community Fibre Network (VCFN) provides its diverse customer base with unparalleled security, reliability, and bandwidth capacity
- Comprehensive video monitoring that can be accessed from anywhere in the world by researcher partners
- Based on the InnovaCorp model - businesses in stage two of development that need space, but not full blown commercial space could take part in our unique business incubation project including shared services, shared administration, shared telecommunications makes this an economical solution for all fledgling businesses
- Separate research and development location that could possibly be looking at power, tide, and/or recycling
- Potential private partnerships with the innovative companies
Details of the RFP are at RFP for Marketing Strategy